ISO 20121:2024 sustainable events in life sciences

ISO 20121:2024 sustainable events in life sciences

ISO 20121:2024 sustainable events in life sciences Share Share on Social Mediafacebooklinkedinwhatsappx What Minnac’s ISO 20121:2024 certification really means Sustainability claims in life sciences are facing closer scrutiny than ever. Healthcare is responsible for...
Choosing the right life sciences conferences

Choosing the right life sciences conferences

Choosing the right life sciences conferences Share Share on Social Mediafacebooklinkedinwhatsappx Conference planning: a practical guide Conference season arrives quickly, and with it a familiar challenge: deciding where to invest time, budget and energy. With an...
Five marketing resolutions for life sciences teams in 2026

Five marketing resolutions for life sciences teams in 2026

Five marketing resolutions for life sciences teams in 2026 Share Share on Social Mediafacebooklinkedinwhatsappx New year, new momentum As the life sciences sector continues to evolve, the new year presents an opportunity to reflect on how marketing can better support...
The conference execution gap (and how to close it)

The conference execution gap (and how to close it)

The conference execution gap (and how to close it) Share Share on Social Mediafacebooklinkedinwhatsappx Great marketing often fails. But not because of bad ideas, but bad execution.  Life sciences conference planning often starts strong, with smart campaigns, polished...