by Reece | Jul 16, 2025 | Uncategorized
The conference execution gap (and how to close it) Share Share on Social Media facebook linkedinwhatsapp x Great marketing often fails. But not because of bad ideas, but bad execution. In the life sciences world, teams come prepared with strong campaigns, polished...
by Reece | Jul 11, 2025 | Uncategorized
How life sciences teams can stop losing time to logistics (and show up strong) Share Share on Social Media facebook linkedinwhatsapp x Exhibitions are high-stakes. But too many teams are stuck in the weeds. If you’re in life sciences marketing or events, you know the...
by Reece | Jun 27, 2025 | Blog
Roadshows, reimagined: Minnac makes roadshows more accessible, agile, and results-driven — without sacrificing impact. Share Share on Social Media facebook linkedinwhatsapp x Once viewed as complex or costly, roadshows in life sciences are now more streamlined,...
by Reece | Jun 27, 2025 | Blog
Roadshows didn’t disappear, they just got smarter. 5 reasons our clients love them Share Share on Social Media facebook linkedinwhatsapp x At Minnac, we believe roadshows remain one of the most powerful tools in the B2B marketer’s arsenal — especially in life...
by Reece | Jun 27, 2025 | Blog
Where roadshows belong in your marketing mix: a comparison with webinars and exhibitions Share Share on Social Media facebook linkedinwhatsapp x In today’s competitive life sciences landscape, selecting the right marketing channels isn’t just about visibility—it’s...